Blue Cross and Blue Shield of Illinois

 

 

May 24, 2013

LifeTimes® eNewsletter Recognized with Award of Excellence

In May, Blue Cross and Blue Shield of Illinois’ electronic member newsletter, LifeTimes, was honored with a Chicago IABC Bronze Quill Award of Excellence.

The Bronze Quill Awards celebrate excellence in business communication and the invaluable ways that communication strengthens the bottom line of any organization.

Each month, nearly 1.5 million employer group members who are registered on our Blue Access for MembersSM website receive LifeTimes’ customized and targeted articles and information according to their specific plan. LifeTimes also delivers valuable health and wellness articles designed to keep members engaged with interactive surveys and polls, recipes, fitness tips and workouts, videos, and links for social sharing.

Are your employees getting LifeTimes?* By registering in Blue Access for Members, they’ll receive the newsletter in their inbox each month. Want to share LifeTimes with non-members? You can view a sample, and subscribe to a generic health and wellness version.

*Note: Some employer groups may have chosen to exclude their employees from receiving this newsletter.

 

 
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A Division of Health Care Service Corporation, a Mutual Legal Reserve Company,
an Independent Licensee of the Blue Cross and Blue Shield Association.